Monday, November 30, 2009

MILLESIME MADRID 2009



October 20th through 22nd, 2009 - Madrid, Spain

Having celebrated its 3rd season, Millesime has become the most exclusive social affair in Madrid and Spain, where haute gastronomy and exquisite design worked hand in hand at this world class event; thanks to some of the best chefs, restaurateurs and sommeliers from Spain, and a team of talented designers who created the perfect space to host an exclusive private event for a selected number of corporate members and their guests.

Millesime took place at Pabellon de la Pipa in Casa de Campo, an 86.000 square feet space; from October 20th through the 22nd it was visited by 5000 guests who enjoyed themed areas offering gourmet cheeses, hams, delicacies and wines. Three restaurants and bars catered to 750 guests per day from 1pm to 5pm and an additional 750 from 5pm to 8:30pm. The restaurants and bars were attended by 250 professionals, including chefs, kitchen staff, waiting staff and bartenders.

The daily schedule:

Open Bar – 1pm to 3pm: For members, guests and media.
Almuerzo (Lunch) – 3pm to 5pm: For members and media.
Open Lounge – 5pm to 8:30pm: For members, guests, media, and ticket holders.


Local, national and international institutions and organizations along with 40 companies sponsored this event, such as Telefonica, Cartier, Zenith Media, Colt Telecom, Barclays, City of Madrid, and other organizations such as private banking, luxury brands, chambers of commerce, etc.

This brilliant idea was conceived by Manuel Quintanero, a former economist who dropped the numbers to focus on what would become the number one gastronomic and social event of Spain. Club Millesime launched its first international event on March 2009 at Cap Cana, Dominican Republic, with the same success achieved by its European counterpart. Plans of expansion include Miami, New York and Sao Paulo.


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