Saturday, December 5th, 2009 - Mumbai - India
Many of us have heard or even used the word “Bollywood”; now, do we really know what it means? This catchy term refers to the Hindi-language film industry based in Mumbai, India (formerly known as Bombay), although it is often incorrectly used to refer to the whole of Indian cinema. Bollywood is the largest film producer in India and one of the largest centers of film production in the world.
Just like the original Hollywood, the Indian counterpart knows about fabulous events and world class entertainment, judging from the information shared with me by the production's art director Koushal Choudhry with
R-One Media & Events Private Limited, an event production company from Mumbai which produced a surreal 7 events in one for the wedding of one of their clients: Mr. Raj Mehta, film producer and founder of
Shri Asht Vinayaka Cine Vision, the biggest film production company in Bollywood.
The hottest wedding of the season in India hosted over 7000 guests and included a reception party, an engagement ceremony, a ladies’ Sangeet event, a traditional Mehndi and much more; everything designed, produced and orchestrated by Mr. Yogesh Popat, founder of
R-One Media & Events, and his team of over 150 architects, engineers, craftsmen, welders, painters, sculptors, carpenters and other professionals.
The main reception took place on December 5th 2009, and the theme was “Under Water”; preparations started 6 months in advance, in July 2009, when R-One Media received the approved drawings from the client; it took 10 more days and nights of work to finalize the work drawings to be used to produce a scale model and from there to build stages, props, and overall design.
The main set was a structure of 120ft wide x 72 ft deep x 45ft high, and the center piece was a gigantic shell that after being finished and transported to the site, it had to be completely re-done due to problems with the quality of the material only 2 days before the event!
This shell would be the place where the newly weds would “land” from a space ship erected 100 feet above the stage, to be greeted by dancers and performers.
This multi-production high tech series of events hosted the biggest names in the Indian film industry and other
VIP’s from around the world such as Celina Jetli (former Miss World), Katrina Kaif, Ritesh Deshmuk, Kabir Bedi and much more.
I am sure many of you (including myself) are wondering how much was spent in such a wonderful production… well the answer is still an mystery as Koushal prefers to respect his client’s privacy and keep it confidential.
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1 comment:
Wow! That's pretty cool! I'll pass it on to my husband (who's in events) to enjoy!
As an event, it's incredible. As a wedding? An ostentatious spectacle!
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